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What’s in a brand (name): Your trade mark questions answered

12 July 2023
Stuart Gibson Ryan Chelva
Read Time 2 mins reading time

Do I own my brand? What’s the difference between a brand and a trademark? There’s a lot of elements to starting a business and protecting your brand identity needs to be on this list – but the nuance between a brand and a trade mark, and figuring out how to protect a trade mark can sometimes be overwhelming for a new business owner. Where to start?

In their latest video, Principal Lawyer Stuart Gibson and Associate Ryan Chelva address some common trade mark and branding questions to consider when at the beginning stage of a business venture. That being said, it is never too late to register your trade mark.

 

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What’s in a brand (name): Your trade mark questions answered

12 July 2023
Stuart Gibson Ryan Chelva

Do I own my brand? What’s the difference between a brand and a trademark? There’s a lot of elements to starting a business and protecting your brand identity needs to be on this list – but the nuance between a brand and a trade mark, and figuring out how to protect a trade mark can sometimes be overwhelming for a new business owner. Where to start?

In their latest video, Principal Lawyer Stuart Gibson and Associate Ryan Chelva address some common trade mark and branding questions to consider when at the beginning stage of a business venture. That being said, it is never too late to register your trade mark.